jeshoots com pUAM5hPaCRI unsplash scaled 1

Understanding the Differences of Good and Great Design

We all know the difference between a good design and a great design. But what makes a design good or great? And how can we tell the difference?

In this post, we’ll take a closer look at the characteristics of good and great design. We’ll also explore some examples of each so that you can see the difference for yourself.

So whether you’re a designer yourself or just someone who appreciates good design, read on to learn more about what separates good design from great design.

Defining Good and Great Design

When it comes to design, the terms “good” and “great” are often used to describe different levels of quality. But what exactly separates good design from great design?

In general, good design is functional, well-crafted, and aesthetically pleasing. Great design, on the other hand, goes above and beyond these basic principles to create something truly unique and memorable. It’s the kind of design that makes you stop and stare in awe, and that stays with you long after you’ve seen it.

So what sets great design apart from good design? Here are a few key characteristics:

1. Originality: Great design is original and stands out. It breaks away from the norm and dares to be different.

2. Balance: Great design strikes the perfect balance between form and function. It looks good AND works well.

3. Simplicity: Great design is simple, not overloaded with unnecessary details or complexity.

4. Timelessness: Great design is timeless – it doesn’t date or go out of style quickly. It withstands the test of time.

5. Elegance: Great design is elegant – it looks effortless yet conveys a sense of sophistication and refinement.

social squares winter white styled stock images001 1
SSS Free Stock 1022 2 scaled 1

The Importance of Good Design

In a world where we are constantly bombarded with ads, it’s easy to become desensitized to the messages that companies are trying to communicate. In order to stand out, it’s important to have a good design. But what exactly is good design?

Good design is intentional. Every element of the design should have a purpose.
Good design is readable. The message should be clear and easy to understand.
Good design is visually appealing. The design should be pleasing to the eye and convey the mood of the message.

Great design takes it a step further. In addition to being intentional, readable, and visually appealing, great design is also memorable. It should leave a lasting impression on the viewer. Great design is often unexpected or unexpected. It challenges the status quo and provokes thought.

So why is good design important? Because in a world where we are constantly bombarded with messages, good design makes you stand out. It catches your attention and makes you remember the message long after you’ve seen it.

The Benefits of Good Design

There are many benefits to having good design. Good design can make a product more user-friendly, efficient, and appealing to customers. It can also help a company to save money by streamlining production and reducing waste. Good design is an important part of creating a successful product or service.

The Differences Between Good and Great Design

Design is everywhere. It’s in the clothes we wear, the cars we drive, the phones we carry, and even the websites we visit. But what is design? And what separates good design from great design?

In its simplest form, design is the process of creating a plan or solution to a problem. But it’s so much more than that. Good design is functional and efficient. Great design is both of those things plus beautiful and inspiring.

When you come across something that’s well-designed, you can immediately tell. The lines are clean, the colors are harmonious, and the overall effect is pleasing to the eye. Everything just works together perfectly.

Great design goes one step further. In addition to being beautiful and functional, it also has an emotional impact. It tells a story or conveys a feeling. When you see it, it transports you into another world. It might make you feel happy or nostalgic or anything in between. But most importantly, it leaves a lasting impression.

So what separates good design from great design? It’s that little extra something that takes it from being merely functional to being truly memorable.

social squares creative biz artist styled stock image027

The Importance of Great Design

There are a lot of factors that go into creating a great design. It’s more than just making something that looks good – it’s about making something that is functional, unique, and memorable.

Design is important because it can affect how people interact with a product or service. Good design makes things easy to use and understand, while bad design can make them frustrating and difficult. Great design also has the power to make people feel positive emotions like happiness, excitement, or even love.

A memorable design is also important because it helps people remember a product or service – which can lead to more sales or recommendations. And finally, unique design can help a company stand out from its competitors.

All of these factors – function, emotion, memory, and uniqueness – are important in creating great design. But there’s one factor that trumps them all: soul. Without soul, a design is just a collection of shapes and colors. But with soul, it becomes something alive, something that speaks to us on a deeper level.

So what exactly is soul? It’s hard to define, but you know it when you see it. It’s that special quality that makes us fall in love with certain designs – even if we can’t quite put our finger on why.

If you want to create great design, start by putting soul into everything you do.

kelly sikkema io0ZLYbu31s unsplash scaled 1

The Benefits of Great Design

While good design is a necessary component of any successful product, great design goes above and beyond the basics to create something truly special. The benefits of great design extend far beyond aesthetics — good design can also improve usability, increase sales, and even boost the reputation of your company.

In today’s competitive marketplace, businesses need to do everything they can to set themselves apart from the competition. Great design can give you the edge you need to stand out from the crowd. Good design is important, but great design can make all the difference.

Making the Decision: Good or Great Design?

The term “design” can be difficult to define. What one person may deem as beautiful, another may find tacky or even offensive. The same goes for functionality. Something that is simple and easy to use for one person may be too basic or even cumbersome for another. This subjectivity is what can make the decision between good and great design so difficult — especially when it comes to web design. There are, however, a few objective indicators that can help you make the call.

The first step in any design project is understanding your audience. You need to know who will be using your site and what their needs are. Otherwise, you run the risk of appealing to no one or pleasing everyone but not achieving your desired results. Once you know your audience, you can begin thinking about the overall look and feel of your site.

Good design is all about meeting the needs of your users while also appealing to their senses. The colors, fonts, and images you choose should all work together to create a visually pleasing experience that represents your brand in the best light possible. Navigation should be easy-to-use and intuitive so users can find what they’re looking for without getting frustrated.

Great design takes all of these things into account and then goes a step further. In addition to being visually appealing and user-friendly, great design is also original, innovative, and memorable. It stands out from the crowd and makes a positive impression that lasts long after someone has left your site.

If you’re trying to decide whether to settle for good or aim for great with your web design project, keep these guidelines in mind. At the end of the day, only you can decide what’s right for your business — but if you strive for greatness, you’re sure to find success.


In conclusion, there are several key factors that distinguish good design from great design. Great design is innovative, user-friendly, and aesthetically pleasing, while good design may only possess one or two of these qualities. Additionally, great design is often the result of a collaborative effort between multiple designers, while good design is typically the work of a single individual. Finally, great design is timeless and classic, while good design may be trendy or cutting-edge but ultimately fail to stand the test of time.

If you are looking for someone to take your website to that great design, why not contact us so we can show you what’s possible for your business?


Want to get the latest updates from us?

Sign up here for our newsletter to keep up on new posts, deals, and specials!
Sign Up Today


Submit a Comment

Your email address will not be published. Required fields are marked *